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2025

MG Cafe

Parchhai Passion project

MG Café is an independent passion project where we crafted a complete brand identity for a modern, cozy café experience. The goal was to explore how design can shape atmosphere from the first look at the logo to the feel of the menu and social-media presence.

We built a visual language centered around warmth, comfort, and refined simplicity. The identity uses a balanced color palette, clean typography, and minimal graphic elements to create a space that feels inviting yet contemporary. Every asset logo, menu card, packaging mockups, Instagram posts, and environmental visuals — was designed to show how a consistent design system can define the personality of a café.

This project allowed us to push creative direction freely, experiment with moods, and build a cohesive brand world without limitations. MG Café stands as a showcase of our approach to branding: clear, intentional, and atmosphere-driven.

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